OKX
Growth Lead, Northeast Asia
Gaji per bulan
$3.000 - $5.000 USD
Sekitar Rp48,9 - 81,5 jt dengan kurs asumsi Rp16.300 per USD, bukan kurs transaksi.
Angka ini estimasi, bukan penawaran perusahaan. Cek angka dan periodenya di sumber.
Yang perlu kamu tahu
- Own the product growth marketing strategy for NEA , with a strong focus on measurable business outcomes, including user acquisition, activation, trading activity, retention and revenue.
- Build and execute product-led GTM strategies based on local user behavior, competitor dynamics and market opportunities rather than relying primarily on brand campaigns or offline events.
- Understand and effectively use different digital and growth marketing tools , including performance marketing, CRM, lifecycle marketing, referral, affiliate, KOL/influencer channels, promotions and incentive mechanisms.
- Develop clear user segmentation strategies across retail traders, active traders, high-value users and other relevant customer groups, and design differentiated product propositions and growth strategies for each segment
- Establish clear KPIs and measurement frameworks for major marketing initiatives, with strong accountability for their impact on product adoption and business growth.
- Develop market-specific GTM strategies with appropriate consideration for local regulatory requirements, user targeting, communication boundaries and distribution approaches , working closely with relevant internal stake
Benefit dan konteks
- Develop a deep understanding of CeFi products and crypto trading , including Spot, Derivatives, Earn, Copy Trading, Trading Bots, VIP products and other key trading tools, and identify which products and features can bec
- Strong CeFi and crypto product knowledge is essential. You should understand how centralized exchanges work and be familiar with major trading products, user journeys and the competitive landscape.
- Strong understanding of crypto user behavior, particularly active traders and high-value users. Direct crypto trading experience is highly desirable.
- Experience in major North East Asian crypto markets is highly preferred.
- Competitive total compensation package
- Wellness and meal allowances
- Wilayah pelamar
- APAC
- Bidang
- Marketing
- Diposting
- Sumber
- Jobicy
Sekolah Karir merangkum lowongan dari pihak ketiga dan tidak memproses lamaran. Periksa status lowongan, periode gaji, dan syarat di halaman asli sebelum melamar.